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Heather Tindall Robillard is a 12th generation Central New Jerseyan sharing her take on the NJ real estate market and how to maximize your power in your next real estate transaction.


What’s Wrong with My House?

May 20, 2024

Last updated:

When you put in the effort to prepare your home for sale, list and market it, and make it easy to show but still find yourself without any offers, it can be disheartening. You might even find yourself asking your real estate agent, “What’s wrong with my house?”

We’re beginning to see slight “shifts” in the market and some homes are staying on the market longer than they have in recent years. Whether it’s interest rates, buyer fatigue or an increase in inventory, some areas are a decrease in offers and an increase in DOM (days on market).

When a listing isn’t getting offers, it’s NOT the time to get emotional and take things personally. Instead of becoming emotional or taking it personally, it’s important to approach the feedback from the market with an open mind and respond accordingly.

Buyers typically consider three main factors when evaluating a home: 1) location, 2) condition, and 3) price.

If buyers like your house but aren’t thrilled about the location, lowering the price might be the only option to address their concerns.

On the other hand, if you’re receiving numerous showings but no offers, it’s likely that buyers are content with the location and condition, but the price might be too high. In this case, adjusting the price could be the solution.

If you’re not receiving any showings at all, since you can’t change the location, your options are limited to either improving the condition or lowering the price.

Here’s where listening to the feedback that comes in from showings is vital. In many cases, the issue boils down to the price being set too high. However, it’s crucial to have an agent you trust, someone who is familiar with your market. They may provide suggestions for improvements that can attract offers. While these conversations may not be enjoyable, it’s important to remember that they are not personal attacks on you or your style.

Take a deep breath, rely on facts, and respond accordingly. With the right approach, a good offer will likely come your way soon!

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